Spotify Content Campus
The wayfinding system for this unique content campus was designed with a simple, minimalist approach rooted in the client’s brand guidelines. Select insertions, including anamorphic graphics and custom neon signage, respond to the campus context while offering a quiet nod to LA culture.
Neon sign at Barista
Lenticular artwork featuring a downtown skyline and palm trees adds a subtle LA vibe
Anamorphic graphic installations add moments of surprise for users and activate otherwise back-of-house spaces
Neon sign + anamorphic graphic
Ceiling graphics create a subtle wayfinding moment and reinforce space identity
Pod cast studio 'On-Air' sign
Faux neon sign
Exterior wayfinding sign